The concept for Gerson Lehrman Group website was borne out of the idea that a website’s navigation can tell you a lot about a company. The sections then opened up like accordions and slid sideways to reveal more information. It was also a very clever use of the brand’s primary graphic device, the interlinear line.
Designer: Kári Emil Helgason
Sr. Art Director: Rose Convery
Creative Director: Jennifer Kaminski